Cricket Bars

ABOUT ONE-THIRD OF the world’s population eats insects on a regular basis. And with good reason. They’re nutritious, far less resource-intensive than cattle, and, we’re told, actually quite tasty.

But entomophagy has never caught on in the West, despite years of advocacy by activists, foodies, and the United Nations. And even if you did want to eat bugs, you can’t just drive down to your local supermarket and buy some. But aside from a few startups, you pretty much either have to find a trendy restaurant that happens to serve them, or raise them yourself. But Icelandic designer and entrepreneur Búi Bjarmar Aðalsteinsson wants to make edible bugs an everyday thing.





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